Prospective clients need to understand what your business provides, how the relationship works and how you are paid. A broad description such as “financial services” leaves too much for them to establish during the first conversation.
Our work includes answer engine optimisation (AEO) and generative engine optimisation (GEO). We research service questions, improve approved explanations and strengthen access to important pages. The aim is greater organic and AI-search visibility, accurate representation of your business and more relevant consultation enquiries.
Investment advice, financial planning and product distribution should be described according to your business’s authorisations and services. The website should not imply a registration or role the business does not hold.
Your designated compliance contact confirms disclosures, claims and the approvals required before publication. We work within that process rather than treating an SEO draft as permission to publish.